EMG

Heaven for me was when I discovered the hidden EMG shop. This was tucked away in Grape Street, a small turning off Shaftesbury Avenue, so only a few yards from The Gramophone Exchange. At EMG you could only buy new discs, but they kept many records from the HMV and Columbia Special List and other foreign lists (notably the German and Italian) as well and, above all, would give you advice, the assistants knowing their repertoire—and knowing they knew it!
EMG had much the same booths as The Gramophone Exchange. The only snag was that the shop was so small. These two shops usually provided what I needed, but most times I would make it down to the more palatial HMV premises. All record booths, being small with doors that shut tightly to keep the noise in, were very uncomfortable after 15 minutes or so, but HMV’s were the most hazardous. Theirs had another factor, an odd, electrical sort of smell which made you feel ill. On every visit I was glad to get out and would occasionally commit the unforgivable, leaving before hearing all I wanted. EMG moved on north of Oxford Street (Newman Street), then south to Soho Square as the record-buying scene changed radically. Now they aren’t even there! Neither is The Gramophone Exchange, though the name still exists in Betterton Street between Covent Garden and Shaftesbury Avenue, not far from its first home.
EMG had much the same booths as The Gramophone Exchange. The only snag was that the shop was so small. These two shops usually provided what I needed, but most times I would make it down to the more palatial HMV premises. All record booths, being small with doors that shut tightly to keep the noise in, were very uncomfortable after 15 minutes or so, but HMV’s were the most hazardous. Theirs had another factor, an odd, electrical sort of smell which made you feel ill. On every visit I was glad to get out and would occasionally commit the unforgivable, leaving before hearing all I wanted. EMG moved on north of Oxford Street (Newman Street), then south to Soho Square as the record-buying scene changed radically. Now they aren’t even there! Neither is The Gramophone Exchange, though the name still exists in Betterton Street between Covent Garden and Shaftesbury Avenue, not far from its first home.